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AcelleMail vs Mautic

AcelleMail vs Mautic — self-hosted email marketing, two architectures

Side-by-side comparison of AcelleMail (one-time $80 license, plugin SDK, multi-tenant SaaS layer) and Mautic (GPLv3, marketing-automation platform). Pricing, system requirements, sending drivers, automation, integrations, and a step-by-step migration guide.

In sintesi AcelleMail Mautic
License model Commercial license — $80 Regular / $199 Extended on CodeCanyon. Full PHP source included; modifications stay private. GPLv3 (free software, per the LICENSE.txt file in the github.com/mautic/mautic repository).
Hosting Self-hosted on Linux + PHP 8.1+ + MySQL/MariaDB. ~512 MB RAM minimum. Self-hosted on PHP + MySQL/MariaDB, OR the paid "Mautic Hosting" managed service (mautic.org lists a 14-day free trial).
Stack PHP 8.1+ (Laravel-based), MySQL ≥ 5.7 / MariaDB ≥ 10.3, optional Redis cache. PHP 7.2+ (Mautic 3.0) up to PHP 8.4 (Mautic 7.0), MySQL ≥ 5.7 or MariaDB ≥ 10.2; required PHP extensions xml, mysql, imap, zip, intl, curl, gd, mbstring, bcmath; npm required from Mautic 5.0 onwards (per mautic.org/mautic-requirements).
Sending integrations 8 built-in drivers — Amazon SES, SendGrid, SparkPost, Mailgun, Elastic Email, Blastengine, Gmail relay, generic SMTP — plus plugin SDK for additional vendors. Mailer transports include SMTP, Amazon SES, Sendgrid, Mailgun, and others via Symfony Mailer / Mautic's transport configuration. Additional providers via community plugins.
Automation builder Visual workflow builder (Automation2) with trigger / wait / condition / send / segment-update nodes. Included on every license. Visual campaign builder with action / decision / condition / source nodes; one of Mautic's primary product surfaces.
Multi-tenancy / SaaS Extended License ($199) ships a multi-tenant layer — customer accounts, plans, 6 payment gateways, dunning, white-label. Single-instance install. Multi-tenant deployments require running multiple instances; not bundled in core.
Plugin SDK 4-pattern Hook system (REGISTRY, EVENT, FILTER, BEHAVIOR). Plugins live under storage/app/plugins/. See Plugin SDK. Symfony bundle-based plugin system; community plugins distributed via Mautic's extension docs and third-party marketplaces.
Parità di funzionalità

Confronto funzione per funzione

Circa 30 attributi raggruppati in 7 categorie, tratti da AcelleMail v4.2 e dalla documentazione pubblica di Mailchimp. Ogni ✓ è verificabile rispetto alla fonte citata.

Email creation

Funzione AcelleMail Mautic Note
Drag-and-drop email builder ✓ ✓ Both ship visual block editors with mobile preview.
100+ pre-built templates ✓ ◐ AcelleMail bundles a starter template gallery. Mautic ships a default template library; additional themes via community marketplaces.
Full HTML editor ✓ ✓ Both let you edit raw HTML/CSS for emails.
Spintax / dynamic content ✓ ✓ AcelleMail includes spintax + per-subscriber merge fields. Mautic supports dynamic content blocks based on contact attributes.
A/B testing ✓ ✓ Both support subject-line and content split tests.
Multi-language campaigns ✓ ✓ Both support contact language attributes and translated email variants.

Lists & segmentation

Funzione AcelleMail Mautic Note
Unlimited contacts ✓ ✓ Both tools impose no software-side cap. Mautic's homepage advertises "Unlimited contacts" verbatim.
Multiple segments / lists ✓ ✓ Both support unlimited lists and dynamic segments.
Advanced segmentation (any-condition) ✓ ✓ Both provide visual segment builders over contact fields, behavior, tags, and date logic.
Tags ✓ ✓ Both support tag-style contact labeling.
Embeddable signup forms ✓ ✓ Both generate embeddable signup forms.
Double opt-in ✓ ✓ Both include double opt-in flows.
Bulk import (CSV) ✓ ✓ Both support CSV mass import. AcelleMail also supports XLSX and direct DB seed.

Automation

Funzione AcelleMail Mautic Note
Trigger-based workflows ✓ ✓ Both ship trigger-event automation models.
Visual multi-step campaign builder ✓ ✓ Both ship visual multi-step builders. Mautic's campaign builder is one of its primary product surfaces; AcelleMail uses Automation2 for the same role.
Lead scoring ✗ ✓ Mautic includes contact point scoring as a core feature. AcelleMail does not include lead scoring in core; comparable behavior can be implemented via plugin or external scoring service.
Landing pages ✗ ✓ Mautic's homepage advertises a "page builder (drag-and-drop)" for landing pages. AcelleMail focuses on email + signup forms; landing pages are typically built on a separate CMS.
RSS-to-email ✓ ◐ AcelleMail can pull RSS feeds into scheduled campaigns. Mautic supports RSS-driven content via its segment + campaign engine.
Behavioral triggers (clicks/opens/page views) ◐ ✓ AcelleMail triggers on engagement events (open, click). Mautic triggers on email events plus tracked page views via its on-page tracking script.

Deliverability

Funzione AcelleMail Mautic Note
SPF / DKIM / DMARC tooling ✓ ◐ AcelleMail surfaces SPF/DKIM/DMARC record generation in the sending-server config. Mautic relies on the configured mail transport for DKIM signing.
Custom sending domain (return path) ✓ ◐ AcelleMail supports custom return-path on every license. Mautic inherits return-path from the configured Symfony Mailer transport.
Multiple sending services ✓ ✓ Both support multiple transports. AcelleMail ships 8 native drivers; Mautic uses Symfony Mailer transports (SMTP, SES, SendGrid, Mailgun) plus community plugins.
IP warmup configuration ✓ ◐ AcelleMail supports daily/hourly send caps per sending server. Mautic supports email throttling at the campaign level.
Click maps + spam scoring ✓ ◐ AcelleMail provides click heatmaps and SpamAssassin-style scoring on each campaign. Mautic provides email reports + click counts; SpamAssassin scoring is not in core.
Bounce / complaint webhook ingestion ✓ ✓ Both ingest bounce events. AcelleMail has webhook handlers for SES/SendGrid/Mailgun (see app/SendingServers/Webhooks/). Mautic ingests bounces via its monitored mailbox feature plus webhook plugins for major transports.

Integrations

Funzione AcelleMail Mautic Note
REST API ✓ ✓ AcelleMail's REST API is documented at /api. Mautic ships an extensive REST API documented at developer.mautic.org.
Webhooks ✓ ✓ Both emit outbound event webhooks for the standard subscriber/campaign events.
WordPress / WooCommerce sync ✓ ◐ AcelleMail provides an official WordPress / WooCommerce plugin. Mautic integrations with WordPress are available via community plugins.
Zapier / Make / n8n ✓ ✓ Both are reachable from Zapier / Make / n8n via REST API; Mautic has first-party listings on multiple automation platforms.
CRM integrations (Salesforce/HubSpot) ◐ ✓ Mautic ships native plugins for several CRM platforms via its Symfony bundle architecture. AcelleMail integrates with CRMs via REST API or webhooks.
Custom plugin SDK ✓ ✓ AcelleMail ships a four-pattern Hook system (REGISTRY, EVENT, FILTER, BEHAVIOR) — see Plugin SDK. Mautic uses a Symfony bundle-based plugin system.

SaaS / multi-tenancy

Funzione AcelleMail Mautic Note
Multi-tenant workspaces ✓ ✗ AcelleMail Extended ($199) ships a reseller layer with customer accounts, plans, and billing. Mautic is delivered as a single-tenant install; multi-tenant operation typically requires running multiple instances.
Subscription plans + payment gateways ✓ ✗ AcelleMail bundles 6 payment gateways (Stripe, PayPal, Braintree, Razorpay, Paystack, Offline) for resellers. Mautic does not include billing or subscription primitives in core.
White-label / remove vendor branding ✓ ◐ AcelleMail Extended removes branding for reseller use. Mautic's "Mautic" trademark is held by the Mautic project of the Open Source Collective; the admin UI is brandable via theme overrides.
Reseller billing / dunning ✓ ✗ AcelleMail's Cashier package covers subscriptions, prorated upgrades, and dunning. Mautic does not provide subscription billing in core.

Operations

Funzione AcelleMail Mautic Note
PHP version supported ✓ ✓ AcelleMail requires PHP 8.1+. Mautic supports PHP 7.2+ (Mautic 3.0) up to PHP 8.4 (Mautic 7.0) per mautic.org/mautic-requirements.
Database — relational ✓ ✓ Both run on MySQL/MariaDB. Mautic minimum is MySQL 5.7 / MariaDB 10.2; AcelleMail recommends MySQL 5.7+ / MariaDB 10.3+.
Cron / background workers ✓ ✓ Both rely on system cron entries to run scheduled jobs and campaign workers.
Required PHP extensions ◐ ◐ AcelleMail requires the standard Laravel set (mbstring, openssl, pdo, tokenizer, xml, ctype, json, bcmath). Mautic requires xml, mysql, imap, zip, intl, curl, gd, mbstring, bcmath plus npm from 5.0 onwards.
Localization (UI translations) ✓ ✓ AcelleMail ships 18 locales out of the box. Mautic supports an extensive translation layer maintained by its community.

Cost & ownership

Funzione AcelleMail Mautic Note
License cost ◐ ✓ AcelleMail Regular is $80 one-time; Extended is $199 (commercial, includes lifetime point/minor updates + 6 months support). Mautic Community is GPLv3 — free of license fee.
Managed hosting from the project ✗ ✓ AcelleMail does not offer first-party hosting. mautic.org lists a paid "Mautic Hosting" managed service with a 14-day free trial.
Lifetime updates ✓ ✓ AcelleMail license includes lifetime point + minor releases. Mautic Community releases publicly on GitHub; users pull updates.
Data export ownership ✓ ✓ Both run on a database you control — full SQL access, CSV export, and REST API.
Source code visibility ✓ ✓ AcelleMail ships full unencrypted PHP source under a CodeCanyon Regular/Extended license. Mautic Community source is on GitHub under GPLv3.
Costo totale di possesso

Costo su 3 anni in tre scenari reali

Both AcelleMail and Mautic are self-hosted PHP applications, so running cost is dominated by VPS + sending service rather than license. AcelleMail figures use the verifiable $80 license + small VPS + Amazon SES at $0.10 per 1,000 emails. Mautic Community figures use the same VPS / sending budget without a license cost. Mautic Hosting (the paid managed service) is priced separately at mautic.org and is not included in these numbers.

Small business — 1,000 contacts, 4× sends/month

Mautic — Mautic Community (GPLv3) + small VPS + SMTP $5–10/mo VPS + $0.40/mo SES (4,000 sends × $0.0001)
$0 license + $180–360 VPS + $14 SES = $194–374 total
AcelleMail — AcelleMail Regular License + small VPS + SES $5/mo VPS + $0.40/mo SES (4,000 sends × $0.0001)
$80 license + $180 VPS + $14 SES = $268 total

Running costs are similar. Mautic's required PHP extensions (imap, intl, gd, etc.) and npm dependency from Mautic 5.0+ may push toward a slightly larger VPS at this volume.

Growing newsletter — 10,000 contacts, 80,000 sends/month

Mautic — Mautic Community + $10–20 VPS + SES $10–20/mo VPS + $8/mo SES (80,000 × $0.0001)
$0 license + $360–720 VPS + $288 SES = $648–1,008 total
AcelleMail — AcelleMail Regular License + $10 VPS + SES $10/mo VPS + $8/mo SES (80,000 × $0.0001)
$80 license + $360 VPS + $288 SES = $722 total

Operating cost is comparable. The $80 license is the main software-side delta; choice between the two is feature breadth (Mautic ships lead scoring + landing pages; AcelleMail ships multi-tenant SaaS layer in Extended).

Agency / SaaS — 50,000 contacts, 400,000 sends/month, 50 client tenants

Mautic — Mautic Community + $20+ VPS + SES, 50 instances OR custom multi-tenant build Single instance: $20+ VPS + $40 SES = $60+. Multi-tenant requires either separate Mautic instances (50 × $5–10 VPS + ops overhead) or a custom routing layer.
50 instances ≈ $0 license + $9,000+ VPS + $1,440 SES = $10,440+ total (plus ops time per tenant).
AcelleMail — AcelleMail Extended License ($199) + $20 VPS + SES (multi-tenant on a single instance) $20/mo VPS + $40/mo SES (400,000 × $0.0001) — covers all 50 tenants on one install.
$199 license + $720 VPS + $1,440 SES = $2,359 total

AcelleMail Extended ships a multi-tenant SaaS layer (customer accounts, plans, 6 payment gateways, dunning) in core. Mautic Community is single-tenant; multi-tenant deployments typically run multiple instances.

Playbook di migrazione

Mautic → AcelleMail in sette passaggi

La maggior parte dei team completa il passaggio in una settimana. Il setup tecnico richiede mezza giornata; la fase più lunga è ricostruire automazioni multi-step e template.

  1. 1. Export from Mautic

    Mautic's admin UI exports contacts via Contacts → Export as CSV (filtered by segment). The full data set including custom fields and tags is reachable via Mautic's REST API at GET /api/contacts. Email content can be retrieved per-asset via GET /api/emails. Campaign / segment definitions can be inspected via the API for migration planning.

  2. 2. Get AcelleMail

    Buy the Regular License — $80 on CodeCanyon. Download the ZIP, upload to your server, run the web installer (5 minutes — sets DB, admin user, cron). PHP 8.1+, MySQL ≥ 5.7 or MariaDB ≥ 10.3, ~512 MB RAM minimum. The installation guide walks through cPanel, DigitalOcean, AWS, and Docker.

  3. 3. Configure your sending service

    In Sending Servers → Add, pick Amazon SES (recommended — cheapest), SendGrid, Mailgun, SparkPost, Postmark, Elastic Email, or any SMTP. Paste your API key. AcelleMail handles SPF/DKIM record generation and DKIM signing. Run the test-send to confirm. The 8 built-in drivers live in app/SendingServers/Drivers/Vendors/; additional vendors via the plugin SDK.

  4. 4. Import contacts + custom fields

    In Lists → Create List, recreate the custom-field schema from your Mautic install (Mautic custom fields map to AcelleMail subscriber custom fields one-to-one). Use Import → Upload CSV and map columns. Tags map directly. Preserve consent timestamps as a custom date field. For lists over 100k, use the chunked import or seed via the REST API.

  5. 5. Recreate emails, segments, and campaigns

    For email content, paste your Mautic HTML into AcelleMail's template editor. Token syntax differs: Mautic uses {contactfield=firstname}; AcelleMail uses {{ subscriber.first_name }} Twig-style. For segments, AcelleMail's segment builder supports the same condition primitives (field equality, behavior, dates, tags). For campaigns, rebuild Mautic campaign-builder flows in AcelleMail Automation2 — the node primitives (action, decision, condition, source) map across.

  6. 6. Move tracking, lead scoring, and CRM hooks

    Mautic's on-page tracking script and lead scoring are not directly equivalent in AcelleMail's core. If lead scoring is critical, options are: (a) keep Mautic running for tracking + scoring while AcelleMail handles email send, syncing contact state via REST API; or (b) rebuild scoring as a custom plugin on AcelleMail using the Hook system. CRM integrations move via API: AcelleMail emits webhooks for the standard subscriber events that your CRM can consume.

  7. 7. Test deliverability + cut over

    Send a test campaign to GlockApps or Mail-Tester (free). Aim for 9.5/10. Send your next live campaign from AcelleMail in parallel for one cycle, watch open/click rates against your prior baseline, then turn off the Mautic install. Most teams cut over inside a week for email-only migrations; plan 2–3 weeks if lead scoring + tracking are being rebuilt.
Adeguatezza operativa

Quando il self-hosting non è la scelta giusta

L'email marketing self-hosted è un compromesso: costi più bassi e piena proprietà in cambio di responsabilità operativa. Per le situazioni qui sotto un SaaS gestito può essere la scelta migliore.

  • You need full marketing-automation breadth (lead scoring, landing pages, on-page tracking)

    Mautic ships lead scoring, landing pages, and an on-page tracking script as core features. AcelleMail focuses on email + automation flows; landing pages and lead scoring are not in core. If those features are central to your stack, Mautic's default feature set covers them without additional plugins.

  • You don't want to operate a server

    AcelleMail is self-hosted; that means a $5–20/mo VPS, a domain, DNS records (SPF/DKIM/DMARC), occasional PHP / DB upgrades. Teams without infrastructure capacity may prefer Mautic Hosting (the project's paid managed service, with a 14-day free trial listed on mautic.org) or a managed AcelleMail-as-a-service offering from a third party.

  • Your project requires GPL software

    Some organizations have a software policy that requires copyleft licenses. Mautic Community is GPLv3 and satisfies that requirement; AcelleMail is distributed under a CodeCanyon Regular/Extended commercial license that does not impose GPL-style copyleft.

  • Brand recognition matters for client-facing work

    Mautic is a well-known name in the open-source marketing-automation space; some agency / freelance client conversations are easier with that vendor name on the project plan. AcelleMail Extended's white-label mode answers most of this for resellers, but the brand value of established names is real for some buyers.

Costo per caso d'uso

Tre situazioni d'acquisto

Le cifre di costo abbinano i prezzi entry-tier verificati alle stime del calcolatore, quando applicabili. Confronta i numeri; la scelta giusta dipende dalla capacità del tuo team di gestire i compromessi operativi sopra elencati.

  • SaaS team — product newsletter + transactional

    Situazione: 8,000 trial signups + 2,000 paid customers, weekly product newsletter, 4-step onboarding drip, billing notifications.

    Costo Mautic: Mautic Community + $10/mo VPS + $2/mo SES + ops time for cron/queue tuning. Onboarding drip is built as a Mautic campaign with email + decision + delay nodes.

    Costo AcelleMail: $80 once + $10/mo DigitalOcean droplet + ~$2/mo SES. Onboarding drip is a single visual workflow in Automation2; transactional sends share the same REST API.

  • Marketing agency — 50 client lists

    Situazione: Email service for 50 small-business clients, average 2,000 subscribers each, monthly newsletter + occasional promo.

    Costo Mautic: Mautic Community: 50 instances (~$10/mo each VPS) ≈ $500/mo + ops time per tenant, OR a custom routing layer on a single instance. SaaS billing primitives are not included.

    Costo AcelleMail: $199 Extended License once + $40/mo VPS + ~$30/mo SES total across all clients on one install. Built-in SaaS layer: per-client login, plans, dunning, 6 payment gateways.

  • Mid-market with full marketing automation

    Situazione: 50,000 contacts, weekly campaigns, lead scoring driving SDR alerts, on-page tracking, CRM sync to Salesforce.

    Costo Mautic: Mautic Community + $20–40/mo VPS + ~$40/mo SES + ops time. Lead scoring + on-page tracking + CRM sync are core Mautic features.

    Costo AcelleMail: $80 license + $20/mo VPS + ~$40/mo SES + plugin development cost or external scoring service. AcelleMail covers the email + automation portion; lead scoring + tracking would be added externally or via custom plugin.

Approfondimenti per operatori

Per chi gestisce la migrazione

Clicca su un titolo qui sotto per espandere un approfondimento tecnico. Stessi contenuti già trattati nella pagina marketing sopra — qui ridotti per una lettura rapida, ma sempre disponibili per l'ingegnere che fa il lavoro vero.

Migrazione completa Mautic → AcelleMail — ogni passaggio espanso

Il playbook in 7 passaggi visto sopra, con ogni azione espansa per l'operatore. Tempo totale: ~½ giornata di setup tecnico, poi 1–5 giorni per ricostruire template & automazioni a seconda della complessità delle liste.

  1. 1. Export from Mautic. Mautic's admin UI exports contacts via Contacts → Export as CSV (filtered by segment). The full data set including custom fields and tags is reachable via Mautic's REST API at GET /api/contacts. Email content can be retrieved per-asset via GET /api/emails. Campaign / segment definitions can be inspected via the API for migration planning.
  2. 2. Get AcelleMail. Buy the Regular License — $80 on CodeCanyon. Download the ZIP, upload to your server, run the web installer (5 minutes — sets DB, admin user, cron). PHP 8.1+, MySQL ≥ 5.7 or MariaDB ≥ 10.3, ~512 MB RAM minimum. The installation guide walks through cPanel, DigitalOcean, AWS, and Docker.
  3. 3. Configure your sending service. In Sending Servers → Add, pick Amazon SES (recommended — cheapest), SendGrid, Mailgun, SparkPost, Postmark, Elastic Email, or any SMTP. Paste your API key. AcelleMail handles SPF/DKIM record generation and DKIM signing. Run the test-send to confirm. The 8 built-in drivers live in app/SendingServers/Drivers/Vendors/; additional vendors via the plugin SDK.
  4. 4. Import contacts + custom fields. In Lists → Create List, recreate the custom-field schema from your Mautic install (Mautic custom fields map to AcelleMail subscriber custom fields one-to-one). Use Import → Upload CSV and map columns. Tags map directly. Preserve consent timestamps as a custom date field. For lists over 100k, use the chunked import or seed via the REST API.
  5. 5. Recreate emails, segments, and campaigns. For email content, paste your Mautic HTML into AcelleMail's template editor. Token syntax differs: Mautic uses {contactfield=firstname}; AcelleMail uses {{ subscriber.first_name }} Twig-style. For segments, AcelleMail's segment builder supports the same condition primitives (field equality, behavior, dates, tags). For campaigns, rebuild Mautic campaign-builder flows in AcelleMail Automation2 — the node primitives (action, decision, condition, source) map across.
  6. 6. Move tracking, lead scoring, and CRM hooks. Mautic's on-page tracking script and lead scoring are not directly equivalent in AcelleMail's core. If lead scoring is critical, options are: (a) keep Mautic running for tracking + scoring while AcelleMail handles email send, syncing contact state via REST API; or (b) rebuild scoring as a custom plugin on AcelleMail using the Hook system. CRM integrations move via API: AcelleMail emits webhooks for the standard subscriber events that your CRM can consume.
  7. 7. Test deliverability + cut over. Send a test campaign to GlockApps or Mail-Tester (free). Aim for 9.5/10. Send your next live campaign from AcelleMail in parallel for one cycle, watch open/click rates against your prior baseline, then turn off the Mautic install. Most teams cut over inside a week for email-only migrations; plan 2–3 weeks if lead scoring + tracking are being rebuilt.
Approfondimento per funzione — dove i due prodotti differiscono e come aggirarlo

La tabella affiancata sopra mostra la parità di funzionalità; qui c'è il contesto di supporto per ogni riga con una nota non banale — utile quando una piattaforma è "parziale" e ti serve il workaround.

Email creation

  • 100+ pre-built templates: AcelleMail bundles a starter template gallery. Mautic ships a default template library; additional themes via community marketplaces.

Automation

  • Lead scoring: Mautic includes contact point scoring as a core feature. AcelleMail does not include lead scoring in core; comparable behavior can be implemented via plugin or external scoring service.
  • Landing pages: Mautic's homepage advertises a "page builder (drag-and-drop)" for landing pages. AcelleMail focuses on email + signup forms; landing pages are typically built on a separate CMS.
  • RSS-to-email: AcelleMail can pull RSS feeds into scheduled campaigns. Mautic supports RSS-driven content via its segment + campaign engine.
  • Behavioral triggers (clicks/opens/page views): AcelleMail triggers on engagement events (open, click). Mautic triggers on email events plus tracked page views via its on-page tracking script.

Deliverability

  • SPF / DKIM / DMARC tooling: AcelleMail surfaces SPF/DKIM/DMARC record generation in the sending-server config. Mautic relies on the configured mail transport for DKIM signing.
  • Custom sending domain (return path): AcelleMail supports custom return-path on every license. Mautic inherits return-path from the configured Symfony Mailer transport.
  • IP warmup configuration: AcelleMail supports daily/hourly send caps per sending server. Mautic supports email throttling at the campaign level.
  • Click maps + spam scoring: AcelleMail provides click heatmaps and SpamAssassin-style scoring on each campaign. Mautic provides email reports + click counts; SpamAssassin scoring is not in core.

Integrations

  • WordPress / WooCommerce sync: AcelleMail provides an official WordPress / WooCommerce plugin. Mautic integrations with WordPress are available via community plugins.
  • CRM integrations (Salesforce/HubSpot): Mautic ships native plugins for several CRM platforms via its Symfony bundle architecture. AcelleMail integrates with CRMs via REST API or webhooks.

SaaS / multi-tenancy

  • Multi-tenant workspaces: AcelleMail Extended ($199) ships a reseller layer with customer accounts, plans, and billing. Mautic is delivered as a single-tenant install; multi-tenant operation typically requires running multiple instances.
  • Subscription plans + payment gateways: AcelleMail bundles 6 payment gateways (Stripe, PayPal, Braintree, Razorpay, Paystack, Offline) for resellers. Mautic does not include billing or subscription primitives in core.
  • White-label / remove vendor branding: AcelleMail Extended removes branding for reseller use. Mautic's "Mautic" trademark is held by the Mautic project of the Open Source Collective; the admin UI is brandable via theme overrides.
  • Reseller billing / dunning: AcelleMail's Cashier package covers subscriptions, prorated upgrades, and dunning. Mautic does not provide subscription billing in core.

Operations

  • PHP version supported: AcelleMail requires PHP 8.1+. Mautic supports PHP 7.2+ (Mautic 3.0) up to PHP 8.4 (Mautic 7.0) per mautic.org/mautic-requirements.
  • Required PHP extensions: AcelleMail requires the standard Laravel set (mbstring, openssl, pdo, tokenizer, xml, ctype, json, bcmath). Mautic requires xml, mysql, imap, zip, intl, curl, gd, mbstring, bcmath plus npm from 5.0 onwards.

Cost & ownership

  • License cost: AcelleMail Regular is $80 one-time; Extended is $199 (commercial, includes lifetime point/minor updates + 6 months support). Mautic Community is GPLv3 — free of license fee.
  • Managed hosting from the project: AcelleMail does not offer first-party hosting. mautic.org lists a paid "Mautic Hosting" managed service with a 14-day free trial.
Confronto di costi su larga scala — tre situazioni d'acquisto affiancate

La scheda TCO sopra mostra i numeri entry-tier; questa vista affianca tutte e tre le situazioni d'acquisto in modo da scegliere quella più vicina al tuo volume di contatti e alla frequenza di invio.

SaaS team — product newsletter + transactional

  • Situazione: 8,000 trial signups + 2,000 paid customers, weekly product newsletter, 4-step onboarding drip, billing notifications.
  • Costo Mautic: Mautic Community + $10/mo VPS + $2/mo SES + ops time for cron/queue tuning. Onboarding drip is built as a Mautic campaign with email + decision + delay nodes.
  • Costo AcelleMail: $80 once + $10/mo DigitalOcean droplet + ~$2/mo SES. Onboarding drip is a single visual workflow in Automation2; transactional sends share the same REST API.

Marketing agency — 50 client lists

  • Situazione: Email service for 50 small-business clients, average 2,000 subscribers each, monthly newsletter + occasional promo.
  • Costo Mautic: Mautic Community: 50 instances (~$10/mo each VPS) ≈ $500/mo + ops time per tenant, OR a custom routing layer on a single instance. SaaS billing primitives are not included.
  • Costo AcelleMail: $199 Extended License once + $40/mo VPS + ~$30/mo SES total across all clients on one install. Built-in SaaS layer: per-client login, plans, dunning, 6 payment gateways.

Mid-market with full marketing automation

  • Situazione: 50,000 contacts, weekly campaigns, lead scoring driving SDR alerts, on-page tracking, CRM sync to Salesforce.
  • Costo Mautic: Mautic Community + $20–40/mo VPS + ~$40/mo SES + ops time. Lead scoring + on-page tracking + CRM sync are core Mautic features.
  • Costo AcelleMail: $80 license + $20/mo VPS + ~$40/mo SES + plugin development cost or external scoring service. AcelleMail covers the email + automation portion; lead scoring + tracking would be added externally or via custom plugin.

Usa il calcolatore di risparmio per un numero personalizzato sul tuo esatto conteggio iscritti e frequenza di invio.

Contro-posizionamento onesto — obiezioni comuni al passaggio

Quattro obiezioni che ogni operatore valuta prima di abbandonare Mautic o un qualsiasi SaaS. Risposte senza giri di parole — sono compromessi reali, e la scelta giusta dipende dal tuo team.

1. "Cambiare costa più di quanto si risparmia."

Valutazione onesta: con liste sotto i ~500 contatti, il piano gratuito o entry di Mautic può essere più economico di un VPS da $5–10/mese più la licenza AcelleMail — ancor prima di contare il tempo dell'operatore. Il punto di pareggio si colloca tipicamente tra 1.000 e 5.000 contatti. Fai i tuoi conti con il calcolatore di costi prima di decidere.

2. "Con il self-hosting la deliverability crolla."

Vero se gestisci un MTA in proprio senza warm-up. NON è vero quando AcelleMail inoltra tramite un sending service gestito (Amazon SES, SendGrid, Mailgun, Postmark) — quei vendor mantengono la reputazione IP; AcelleMail orchestra solo campagne e tracking. Raggiungere la parità di inbox-placement con Mautic è la norma, non l'eccezione, con questo setup.

3. "Il mio team non ha tempo di imparare un altro tool."

Preoccupazione legittima. La UI di AcelleMail riprende pattern comuni (campaign builder, liste di audience, flussi di automazione), quindi la maggior parte degli utenti Mautic è produttiva dal primo giorno. Il vero impegno è ricostruire automazioni multi-step e librerie di template — pianifica 1–5 giorni a seconda della complessità, non settimane.

4. "E se AcelleMail smettesse di essere mantenuto?"

Il self-hosting ribalta il rischio: possiedi una copia perpetua del sorgente. Nessun cambio di prezzo del vendor, dismissione o acquisizione può portarti via la piattaforma. Se gli aggiornamenti si fermano, la tua installazione esistente continua a funzionare. Confronta con il SaaS, dove le decisioni del vendor su prezzi, funzionalità o chiusure sono unilaterali.

Domande frequenti

Domande comuni

Posso migrare da Mautic ad AcelleMail senza perdere i dati dei contatti?
Sì. La UI admin di Mautic esporta i contatti in CSV via Contacts → Export; la REST API su GET /api/contacts restituisce JSON paginato per un export programmatico completo. L'import di AcelleMail accetta CSV con mappatura dei custom field e supporta XLSX o seed diretto nel DB per liste molto grandi. Tag e custom field si mappano uno-a-uno sui custom field subscriber di AcelleMail. Prevedi mezza giornata per una migrazione email-only; 2–3 settimane se vanno ricostruiti lead scoring e on-page tracking.
Come si confronta l'automation di AcelleMail con il campaign builder di Mautic?
Entrambi offrono builder visuali multi-step. Il campaign builder di Mautic è una delle sue superfici di prodotto primarie, con nodi action / decision / condition / source. Automation2 di AcelleMail copre nodi trigger / wait / condition / send / tag-update / segment-move. Le primitive si mappano; la differenza è che Mautic include anche lead scoring + landing page + on-page tracking come parte dello stesso prodotto, mentre AcelleMail si concentra su email + automation flow e lascia landing page / on-page tracking ad altri tool o plugin.
Perché AcelleMail fa pagare $80 quando Mautic Community è GPLv3 e gratuito?
La Regular License di AcelleMail ($80 una tantum) è una licenza commerciale che include aggiornamenti a vita di versioni point + minor, 6 mesi di supporto e il diritto di usare modifiche in privato senza obblighi di copyleft. Mautic Community sotto GPLv3 è gratis come fee di licenza ma il suo copyleft si applica ai deployment derivati offerti come servizio ad altri. I $80 coprono un pacchetto diverso: visual automation builder, plugin SDK, 8 integrazioni di sending driver, UI multilingua e il percorso Extended verso un layer SaaS multi-tenant ($199).
Quali servizi di invio supporta AcelleMail rispetto a Mautic?
AcelleMail include 8 driver nativi (SES, SendGrid, SparkPost, Mailgun, Elastic Email, Blastengine, Gmail, generic SMTP) con integrazione a livello API inclusi handler per bounce-webhook — vedi app/SendingServers/Drivers/Vendors/ nei sorgenti AcelleMail. Mautic usa i transport di Symfony Mailer più la sua configurazione di transport built-in; SMTP, SES, SendGrid e Mailgun sono supportati, con provider aggiuntivi via plugin della community.
Posso gestire più account cliente su una singola installazione di AcelleMail?
Sì — è la Extended License di AcelleMail ($199). Include un layer multi-tenant: account cliente, piani di abbonamento, 6 payment gateway (Stripe, PayPal, Braintree, Razorpay, Paystack, Offline), upgrade prorata, dunning e branding white-label. Mautic Community è distribuito come install single-tenant; il funzionamento multi-tenant richiede tipicamente più istanze di Mautic.
Che stack richiede AcelleMail rispetto a Mautic Community?
AcelleMail: PHP 8.1+, MySQL ≥ 5.7 o MariaDB ≥ 10.3, ~512 MB di RAM minimi, 1 GB raccomandato per liste fino a ~50K. Mautic secondo mautic.org/mautic-requirements: PHP 7.2+ (Mautic 3.0) fino a PHP 8.4 (Mautic 7.0), MySQL ≥ 5.7 o MariaDB ≥ 10.2, estensioni PHP xml/mysql/imap/zip/intl/curl/gd/mbstring/bcmath, npm richiesto da Mautic 5.0 in poi. Entrambi girano su PHP-FPM dietro nginx o Apache e richiedono un'entry cron di sistema.
AcelleMail include il lead scoring come Mautic?
No — il lead scoring non è nel core di AcelleMail. Mautic include lo scoring a punti dei contatti come superficie di prodotto primaria. Se il lead scoring è centrale nel tuo stack, le opzioni passando ad AcelleMail sono: (a) tenere Mautic in piedi per lo scoring mentre AcelleMail gestisce l'invio email, sincronizzando lo stato del contatto via REST API; oppure (b) implementare lo scoring come plugin custom usando il sistema di Hook a quattro pattern di AcelleMail. Vedi la documentazione del Plugin SDK per i pattern di registrazione.
Sulla deliverability — AcelleMail include strumenti SPF/DKIM che Mautic non ha?
AcelleMail espone i valori dei record SPF/DKIM/DMARC direttamente nella UI di configurazione del sending server e firma DKIM a livello applicativo quando configurato. Mautic si affida al transport Symfony Mailer configurato (ad es. SES, SendGrid, Mailgun) per la firma DKIM — è il provider sottostante a impostare l'autenticazione. Entrambi gli approcci funzionano; la differenza è se i record DKIM si gestiscono dentro la UI dell'applicazione (AcelleMail) o al livello di configurazione del transport (Mautic). La panoramica completa del tooling SPF/DKIM/DMARC di AcelleMail è su Security & GDPR.
Qual è il tool giusto per uno stack singolo di email + automation senza lead scoring o landing page?
Funzionano entrambi. Il set di funzionalità di Mautic è più ampio (copre lead scoring + landing page + on-page tracking anche se non li usi dal giorno uno). AcelleMail si concentra su email + automation flow con primitive multi-tenant incluse via Extended. I team che prevedono di crescere verso un SaaS multi-tenant o che vogliono un install più snello spesso scelgono AcelleMail; i team che prevedono di crescere verso il set completo di marketing-automation feature spesso scelgono Mautic.
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AcelleMail Regular License is $80, one-time. Includes lifetime updates, 6 months of support, full PHP source code, and unlimited subscribers. Try the live demo before you buy.

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Mautic è un marchio del rispettivo proprietario. Questa pagina è un confronto di prodotto oggettivo redatto da AcelleMail; non siamo affiliati, sponsorizzati o avallati da Mautic. Tutti i dati citati provengono da documentazione pubblica linkata sopra; segnala eventuali inesattezze a contact@acellemail.com e provvederemo alla correzione.

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