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AcelleMail vs Brevo

AcelleMail vs Brevo — self-hosted email marketing vs cloud multi-channel SaaS

Side-by-side comparison of AcelleMail (self-hosted PHP application, $80 one-time license, MySQL/MariaDB, plugin SDK, multi-tenant SaaS layer) and Brevo, formerly Sendinblue (Paris-based cloud SaaS founded 2012, multi-channel: Email + Transactional + SMS + WhatsApp + Chat + CRM, REST API + SMTP relay, send-volume-based pricing). Pricing model, sending stack, automation, migration steps.

De un vistazo AcelleMail Brevo
License model Commercial license — $80 Regular / $199 Extended on CodeCanyon. Full PHP source included; one-time payment with lifetime point + minor updates. Cloud SaaS subscription. Free tier available; paid Marketing Platform tiers billed monthly per published Free / Starter / Business / Enterprise structure on brevo.com/pricing/.
Hosting Self-hosted on Linux + PHP 8.1+ + MySQL/MariaDB. Single-tenant or multi-tenant on the same install (Extended). Cloud-only — operated by Brevo from Paris-headquartered infrastructure. No self-hosted distribution.
Stack PHP 8.1+ (Laravel-based), MySQL/MariaDB, optional Redis cache. Brevo-managed cloud. Customer surface: REST API at developers.brevo.com + SMTP relay at smtp-relay.brevo.com.
Channels Email-focused. SMS / WhatsApp / chat / CRM are not in core; integrations exist via the plugin SDK or external services. Multi-channel: email marketing, transactional email, SMS, WhatsApp, chat, CRM, and meetings. All bundled in the Brevo dashboard.
Pricing model One-time license fee. Recurring cost is your VPS + your sending service (SES, SendGrid, etc.). Send-volume based for marketing email (the model brevo.com/pricing/ documents) — paid tiers price by monthly email volume, not contact-list size.
Multi-tenancy / SaaS Extended License ($199) ships a multi-tenant layer — customer accounts, plans, 6 payment gateways, dunning, white-label. Single-account product per Brevo subscription. Reselling Brevo to end customers is not a packaged feature in core.
Plugin SDK 4-pattern Hook system (REGISTRY, EVENT, FILTER, BEHAVIOR). Plugins live under storage/app/plugins/. See Plugin SDK. Extension via the public REST API and webhook subscriptions. No in-process plugin runtime in the cloud platform.
Paridad de funciones

Comparativa función a función

Unos 30 atributos agrupados en 7 categorías, extraídos de AcelleMail v4.2 y de la documentación pública de funciones de Mailchimp. Cada se puede verificar contra la fuente citada.

Email creation

Función AcelleMail Brevo Notas
Drag-and-drop email builder AcelleMail ships a visual block editor with mobile preview. Brevo includes a drag-and-drop editor in the marketing dashboard.
100+ pre-built templates Both platforms bundle a starter template gallery and accept user-imported HTML templates.
Full HTML editor Both let you edit raw HTML/CSS for campaigns and transactional sends.
Spintax / dynamic content AcelleMail includes spintax + per-subscriber merge fields. Brevo Templates support attribute substitution and Liquid-style logic; spintax-style randomization is not in the published Templates API.
A/B testing AcelleMail supports subject-line and content split tests on every license. Brevo includes A/B testing on its paid Marketing Platform tiers.
Multi-language UI AcelleMail ships 18 locales for the admin UI. Brevo offers a multi-locale dashboard.

Lists & segmentation

Función AcelleMail Brevo Notas
Unlimited subscribers (software cap) AcelleMail imposes no software-side cap on subscribers. Brevo's pricing model bills on monthly send volume rather than contact-list size.
Multiple lists Both support unlimited lists.
Advanced segmentation AcelleMail provides a visual segment builder over subscriber fields, behavior, tags, and date logic. Brevo segmentation supports contact attributes, list membership, engagement, and event data.
Tags Both support tag-style subscriber labeling.
Embeddable signup forms Both generate embeddable signup forms and double opt-in flows.
Bulk import (CSV) Both accept CSV bulk import. AcelleMail also supports XLSX and direct DB seed.

Automation & flows

Función AcelleMail Brevo Notas
Visual workflow builder AcelleMail Automation2 ships trigger / wait / condition / send / tag-update / segment-move nodes. Brevo includes a visual marketing automation builder on its paid Marketing Platform tiers.
Customer journey / multi-step flows Both platforms support multi-step journeys.
RSS-to-email AcelleMail can pull RSS feeds into scheduled campaigns. Brevo supports scheduled campaigns and external integrations via REST API; first-party RSS triggers depend on the current plan tier.
Behavioral triggers (opens / clicks) AcelleMail exposes engagement events as automation triggers. Brevo emits open and click events through its event tracking and webhook system.
Date / birthday triggers Both support date-field triggers natively in the automation builder.

Multi-channel

Función AcelleMail Brevo Notas
Email marketing Both are designed for marketing email as the primary channel.
Transactional email AcelleMail can route transactional sends through any of its 8 sending drivers. Brevo offers transactional email through its REST API and SMTP relay.
SMS campaigns AcelleMail core is email-only; SMS would be a custom plugin or external integration. Brevo bundles SMS campaigns as a billable channel.
WhatsApp messaging Not in AcelleMail core. Brevo bundles WhatsApp campaigns and conversations.
Live chat / inbox Not in AcelleMail core. Brevo bundles a live-chat widget and a unified inbox.
CRM (deals + tasks) AcelleMail manages contacts and segments; deal pipelines and tasks are not in core (custom plugin or external CRM). Brevo bundles a CRM module with deals, tasks, and meeting scheduling.

Deliverability

Función AcelleMail Brevo Notas
SPF / DKIM / DMARC tooling AcelleMail surfaces SPF/DKIM/DMARC record values per sending server. Brevo handles authentication record provisioning for sending domains added in its dashboard.
Custom sending domain AcelleMail supports per-sending-server return path. Brevo authenticates custom sender domains in the Senders & IP section.
Multiple sending services AcelleMail ships 8 native drivers (SES, SendGrid, SparkPost, Mailgun, Elastic Email, Blastengine, Gmail, generic SMTP). Brevo is itself the sending service.
IP warmup AcelleMail supports daily/hourly send caps per sending server for gradual warmup. Brevo provides dedicated IPs on higher plan tiers; warmup is managed by Brevo on those plans.
Bounce / complaint webhook ingestion AcelleMail registers webhook endpoints for SES/SendGrid/Mailgun/etc. (see app/SendingServers/Webhooks/). Brevo emits webhooks for delivered, hard-bounce, soft-bounce, opened, clicked, unsubscribed, complaint, blocked, error.

Integrations

Función AcelleMail Brevo Notas
REST API AcelleMail's REST API is documented at /api. Brevo's API reference is at developers.brevo.com.
SMTP relay (use as upstream) AcelleMail itself is a marketing platform; outbound SMTP is delegated to your sending server. Brevo offers SMTP relay at smtp-relay.brevo.com — usable from AcelleMail via the Generic SMTP driver if you want to keep Brevo as the sender.
Webhooks Both emit outbound event webhooks for delivery and engagement events.
WordPress / WooCommerce sync AcelleMail provides an official WordPress / WooCommerce plugin. Brevo offers WordPress and WooCommerce plugins that sync subscribers and trigger marketing automation.
Zapier / Make / n8n Both are first-party listed on Zapier / Make / n8n.
Custom plugin SDK AcelleMail ships a four-pattern Hook system (REGISTRY, EVENT, FILTER, BEHAVIOR) — see Plugin SDK. Brevo extension is via the public REST API + webhooks; there is no in-process plugin runtime.

SaaS / multi-tenancy

Función AcelleMail Brevo Notas
Multi-tenant workspaces AcelleMail Extended ($199) ships a reseller layer with customer accounts, plans, and billing. Brevo is a single-account product per subscription.
Subscription plans + payment gateways AcelleMail bundles 6 payment gateways (Stripe, PayPal, Braintree, Razorpay, Paystack, Offline) for resellers. Brevo does not include reseller-billing primitives.
White-label / remove vendor branding AcelleMail Extended removes branding for reseller use. Brevo "Remove Brevo logo" is a paid feature on higher plan tiers per its dashboard settings; the dashboard itself remains Brevo-branded.
Reseller billing / dunning AcelleMail's Cashier package covers subscriptions, prorated upgrades, and dunning. Brevo does not provide reseller billing primitives.

Operations

Función AcelleMail Brevo Notas
Self-hosted on your servers AcelleMail is a PHP application — runs under PHP-FPM + nginx/Apache on hardware you control. Brevo is a Brevo-operated cloud service.
Database — relational AcelleMail uses MySQL ≥ 5.7 or MariaDB ≥ 10.3 — direct SQL access. Brevo data is in Brevo's managed cloud; access is via REST API and CSV export.
On-premise / air-gapped deployment AcelleMail can run fully on-premise or in air-gapped environments. Brevo is cloud-only.
Localization (UI translations) AcelleMail ships 18 locales out of the box. Brevo dashboard offers multiple locales for the admin UI.

Cost & ownership

Función AcelleMail Brevo Notas
License model AcelleMail Regular is $80 one-time; Extended is $199 (lifetime point/minor updates + 6 months support). Brevo is a recurring monthly subscription per the Free / Starter / Business / Enterprise tiers on brevo.com/pricing/.
Lifetime updates AcelleMail license includes lifetime point + minor releases. Brevo customers receive product updates as part of the subscription.
Data export ownership AcelleMail runs on a database you control — full SQL access, CSV export, and REST API. Brevo offers contact CSV export plus the developers.brevo.com REST API for programmatic export.
Source code visibility AcelleMail ships full unencrypted PHP source. Brevo is a closed-source cloud service; only the published REST/SMTP API surface is documented.
Coste total de propiedad

Coste a 3 años en tres escenarios reales

Brevo is a cloud subscription billed monthly on send volume per its published Free / Starter / Business / Enterprise tiers; AcelleMail is a one-time license you self-host on a VPS plus a sending service. The dollar values below assume Amazon SES at $0.10 per 1,000 emails for the AcelleMail rows. Specific Brevo tier prices change — consult brevo.com/pricing for current values.

Small business — 1,000 contacts, 4× sends/month

Brevo — Brevo Free or entry-tier paid plan Brevo Free tier covers a published daily-send cap. 4,000 monthly sends across 1,000 contacts may fit Free or require an entry paid tier — verify against current brevo.com/pricing thresholds.
Recurring monthly subscription if above Free; check current paid-tier cost.
AcelleMail — AcelleMail Regular License + small VPS + Amazon SES $5/mo VPS + $0.40/mo SES (4,000 sends × $0.0001)
$80 license + $180 VPS + $14 SES = $268 total

At 1,000 contacts and 4 sends/month, both models are inexpensive. AcelleMail one-time cost is ~$268 over 3 years; Brevo at this volume may fit Free. Compare against your current Brevo invoice on the published tier.

Growing newsletter — 10,000 contacts, 80,000 sends/month

Brevo — Brevo Business or higher tier covering 80K monthly sends Brevo paid tier billed monthly per the published send-volume tier covering 80K monthly sends. Marketing automation is included on the Business tier per brevo.com/pricing.
Recurring monthly subscription × 36 months — verify against current pricing.
AcelleMail — AcelleMail Regular License + $10 VPS + Amazon SES $10/mo VPS + $8/mo SES (80,000 × $0.0001)
$80 license + $360 VPS + $288 SES = $722 total

At 10K contacts and 80K monthly sends, AcelleMail self-hosted on SES converges to roughly $20/month after the license is amortized. The cost gap depends on the Brevo tier covering this volume.

Agency / SaaS — 50,000 contacts, 400,000 sends/month, 50 client tenants

Brevo — Brevo + custom multi-tenant integration layer Brevo is a single-account product per subscription; agencies typically operate 50 separate Brevo accounts or a custom routing layer over a single Brevo subscription.
50 accounts × subscription, OR aggregate Brevo Business/Enterprise + custom tenant build.
AcelleMail — AcelleMail Extended License + $20 VPS + Amazon SES (multi-tenant on a single instance) $20/mo VPS + $40/mo SES (400,000 × $0.0001) — covers all 50 tenants on one install.
$199 license + $720 VPS + $1,440 SES = $2,359 total

AcelleMail Extended ships a multi-tenant SaaS layer (customer accounts, plans, 6 payment gateways, dunning) bundled. Brevo handles the cloud infrastructure but does not bundle reseller-billing primitives.

Playbook de migración

Brevo → AcelleMail en siete pasos

La mayoría de los equipos hacen la transición en menos de una semana. La configuración técnica es media jornada; el paso que más tiempo lleva es reconstruir las automatizaciones de varios pasos y las plantillas.

  1. 1. Export from Brevo

    In the Brevo dashboard, export contacts as CSV from Contacts → Lists → Export. For programmatic export, the Contacts API at GET /contacts returns paginated records with attributes and list memberships. Campaign HTML can be retrieved per-campaign via GET /emailCampaigns/{id}. Marketing automation flows are documented in the Brevo dashboard; rebuild logic from those screenshots in AcelleMail Automation2.
  2. 2. Get AcelleMail

    Buy the Regular License — $80 on CodeCanyon. Download the ZIP, upload to your server, run the web installer (5 minutes — sets DB, admin user, cron). PHP 8.1+, MySQL ≥ 5.7 or MariaDB ≥ 10.3, ~512 MB RAM minimum. The installation guide walks through cPanel, DigitalOcean, AWS, and Docker.
  3. 3. Configure your sending service

    In Sending Servers → Add, pick Amazon SES (recommended — cheapest), SendGrid, Mailgun, SparkPost, Postmark, Elastic Email, or any SMTP. If you want to keep Brevo as the sender, configure the Generic SMTP driver pointing at smtp-relay.brevo.com with your Brevo SMTP key. Paste the API key, run the test-send, confirm. The 8 built-in drivers live in app/SendingServers/Drivers/Vendors/.
  4. 4. Import contacts + attributes

    In Lists → Create List, recreate your Brevo lists with their attribute schema (Brevo contact attributes map to AcelleMail subscriber custom fields one-to-one). Use Import → Upload CSV and map columns. For lists over 100K, use the chunked import or seed via the REST API.
  5. 5. Recreate templates and campaigns

    For Templates, paste your Brevo HTML into AcelleMail's template editor. Substitution syntax differs: Brevo Templates use {{ contact.FIRSTNAME }}; AcelleMail uses {{ subscriber.first_name }}. Subscriber-attribute access is equivalent. For automation flows, use Automation → New Workflow — Brevo flows expressed in its visual builder rebuild as AcelleMail visual journeys.
  6. 6. Configure tracking + DKIM

    AcelleMail tracking is enabled by default per campaign (open pixel + link wrapping). DKIM signing is configured at the Sending Server level — paste the DNS records AcelleMail generates into your domain. If you continue using Brevo as the upstream sender via SMTP relay, the existing Brevo DKIM/SPF records keep working unchanged.
  7. 7. Test deliverability + cut over

    Send a test campaign to GlockApps or Mail-Tester (free). Aim for 9.5/10. Run the next live campaign from AcelleMail in parallel for one cycle, watch open/click rates against your prior baseline, then turn off Brevo Marketing Platform. Most teams cut over inside a week. Brevo SMTP relay can stay if you want — AcelleMail uses Generic SMTP with your Brevo credentials.
Encaje operativo

Cuándo el autoalojamiento no es la opción adecuada

El email marketing autoalojado es una contrapartida: menor coste y propiedad completa a cambio de responsabilidad operativa. Un SaaS gestionado puede ser la mejor opción para cualquiera de las situaciones de abajo.

  • You need SMS, WhatsApp, chat, and CRM in one dashboard

    AcelleMail core is email-focused. SMS and WhatsApp campaigns, the live-chat widget, and the CRM module are not in core — they would be custom plugin work or external integrations. Teams that need a unified marketing-and-sales dashboard with email + SMS + WhatsApp + chat + CRM in one product may find Brevo's bundle a better fit out of the box, accepting the recurring subscription cost.

  • You don't want to operate any server infrastructure

    AcelleMail is a self-hosted PHP application — you provision a VPS, install PHP-FPM + a web server, point a domain, and maintain backups. Teams that prefer a fully managed cloud service with no servers to operate may pick Brevo and accept the recurring subscription cost. The tradeoff is between recurring SaaS spend and one-time license + ops responsibility.

  • You require a managed cloud sender with bundled IP reputation

    Brevo manages IP reputation and sending infrastructure for the cloud service. AcelleMail self-hosted relies on the underlying sending service (SES, SendGrid, Mailgun, etc.) for IP reputation; the application layer doesn't replace the deliverability work that a managed cloud provider does on shared/dedicated IP pools.

  • Your buyer expects EU data residency by default

    Brevo is headquartered in Paris and operates EU data infrastructure per its published terms. Teams whose buyer expects EU-only data residency by default and who don't want to operate the underlying infrastructure may find Brevo a closer policy fit. AcelleMail self-hosted lets you choose the exact data residency by picking the VPS region — but the operational responsibility is yours.

Coste por caso de uso

Tres situaciones de comprador

Las cifras de coste emparejan los precios verificados del nivel de entrada con rangos cotizados por calculadora cuando aplica. Compare los números; la elección correcta depende de la capacidad de su equipo para las contrapartidas operativas de arriba.

  • SaaS team — product newsletter + transactional

    Situación: 8,000 trial signups + 2,000 paid customers, weekly product newsletter (~10,000 sends/week), 4-step onboarding drip, transactional sends for billing + receipts.

    Coste de Brevo: Brevo Marketing Platform paid tier covering 40K+ monthly sends + transactional volume. Billed monthly; consult brevo.com/pricing for the tier and current price.

    Coste de AcelleMail: $80 once + $10/mo VPS + ~$5/mo SES (50K total sends × $0.0001). Or keep Brevo SMTP relay and pay Brevo only for the sending volume; the marketing platform layer becomes free after the one-time license.

  • Marketing agency — 50 client lists

    Situación: Email service for 50 small-business clients, average 2,000 subscribers each, monthly newsletter + occasional promo.

    Coste de Brevo: Brevo: 50 separate accounts (~50× subscription) OR a single aggregate Business/Enterprise plan + custom tenant routing. Reseller-billing primitives are not bundled.

    Coste de AcelleMail: $199 Extended License once + $40/mo VPS + ~$30/mo SES total across all clients on one install. Built-in SaaS layer: per-client login, plans, dunning, 6 payment gateways.

  • Indie newsletter — 5,000 subscribers

    Situación: Weekly newsletter (~20K sends/month), no automation flows, no SMS or WhatsApp.

    Coste de Brevo: Brevo paid tier covering 20K+ monthly sends, billed monthly per the published send-volume tier.

    Coste de AcelleMail: $80 license + $5/mo VPS + ~$2/mo SES (20K × $0.0001). License recovers ~12-24 months of equivalent paid SaaS subscription if previously paying for hosted email.

Análisis a fondo para operadores

Para el operador que ejecuta la migración

Haga clic en cualquier cabecera de abajo para expandir un análisis técnico a fondo. El mismo contenido que la página de marketing de arriba ya cubre, colapsado aquí para que la página se lea rápido, pero siempre disponible para el ingeniero que hace el trabajo real.

Migración completa Brevo → AcelleMail: cada paso expandido

El playbook de 7 pasos cubierto arriba, con cada acción expandida para el operador. Tiempo total: ~½ día de configuración técnica, y luego de 1 a 5 días reconstruyendo plantillas y automatizaciones según la complejidad de la lista.

  1. 1. Export from Brevo. In the Brevo dashboard, export contacts as CSV from Contacts → Lists → Export. For programmatic export, the Contacts API at GET /contacts returns paginated records with attributes and list memberships. Campaign HTML can be retrieved per-campaign via GET /emailCampaigns/{id}. Marketing automation flows are documented in the Brevo dashboard; rebuild logic from those screenshots in AcelleMail Automation2.
  2. 2. Get AcelleMail. Buy the Regular License — $80 on CodeCanyon. Download the ZIP, upload to your server, run the web installer (5 minutes — sets DB, admin user, cron). PHP 8.1+, MySQL ≥ 5.7 or MariaDB ≥ 10.3, ~512 MB RAM minimum. The installation guide walks through cPanel, DigitalOcean, AWS, and Docker.
  3. 3. Configure your sending service. In Sending Servers → Add, pick Amazon SES (recommended — cheapest), SendGrid, Mailgun, SparkPost, Postmark, Elastic Email, or any SMTP. If you want to keep Brevo as the sender, configure the Generic SMTP driver pointing at smtp-relay.brevo.com with your Brevo SMTP key. Paste the API key, run the test-send, confirm. The 8 built-in drivers live in app/SendingServers/Drivers/Vendors/.
  4. 4. Import contacts + attributes. In Lists → Create List, recreate your Brevo lists with their attribute schema (Brevo contact attributes map to AcelleMail subscriber custom fields one-to-one). Use Import → Upload CSV and map columns. For lists over 100K, use the chunked import or seed via the REST API.
  5. 5. Recreate templates and campaigns. For Templates, paste your Brevo HTML into AcelleMail's template editor. Substitution syntax differs: Brevo Templates use {{ contact.FIRSTNAME }}; AcelleMail uses {{ subscriber.first_name }}. Subscriber-attribute access is equivalent. For automation flows, use Automation → New Workflow — Brevo flows expressed in its visual builder rebuild as AcelleMail visual journeys.
  6. 6. Configure tracking + DKIM. AcelleMail tracking is enabled by default per campaign (open pixel + link wrapping). DKIM signing is configured at the Sending Server level — paste the DNS records AcelleMail generates into your domain. If you continue using Brevo as the upstream sender via SMTP relay, the existing Brevo DKIM/SPF records keep working unchanged.
  7. 7. Test deliverability + cut over. Send a test campaign to GlockApps or Mail-Tester (free). Aim for 9.5/10. Run the next live campaign from AcelleMail in parallel for one cycle, watch open/click rates against your prior baseline, then turn off Brevo Marketing Platform. Most teams cut over inside a week. Brevo SMTP relay can stay if you want — AcelleMail uses Generic SMTP with your Brevo credentials.
Análisis a fondo por función — en qué difieren los dos productos y soluciones alternativas

La tabla lado a lado de arriba muestra la paridad de funciones; aquí está el contexto de apoyo para cada fila con una nota no trivial, útil cuando una plataforma es «parcial» y necesita la solución alternativa.

Email creation

  • Spintax / dynamic content: AcelleMail includes spintax + per-subscriber merge fields. Brevo Templates support attribute substitution and Liquid-style logic; spintax-style randomization is not in the published Templates API.

Automation & flows

  • RSS-to-email: AcelleMail can pull RSS feeds into scheduled campaigns. Brevo supports scheduled campaigns and external integrations via REST API; first-party RSS triggers depend on the current plan tier.

Multi-channel

  • SMS campaigns: AcelleMail core is email-only; SMS would be a custom plugin or external integration. Brevo bundles SMS campaigns as a billable channel.
  • WhatsApp messaging: Not in AcelleMail core. Brevo bundles WhatsApp campaigns and conversations.
  • Live chat / inbox: Not in AcelleMail core. Brevo bundles a live-chat widget and a unified inbox.
  • CRM (deals + tasks): AcelleMail manages contacts and segments; deal pipelines and tasks are not in core (custom plugin or external CRM). Brevo bundles a CRM module with deals, tasks, and meeting scheduling.

Deliverability

  • Multiple sending services: AcelleMail ships 8 native drivers (SES, SendGrid, SparkPost, Mailgun, Elastic Email, Blastengine, Gmail, generic SMTP). Brevo is itself the sending service.
  • IP warmup: AcelleMail supports daily/hourly send caps per sending server for gradual warmup. Brevo provides dedicated IPs on higher plan tiers; warmup is managed by Brevo on those plans.

Integrations

  • SMTP relay (use as upstream): AcelleMail itself is a marketing platform; outbound SMTP is delegated to your sending server. Brevo offers SMTP relay at smtp-relay.brevo.com — usable from AcelleMail via the Generic SMTP driver if you want to keep Brevo as the sender.
  • WordPress / WooCommerce sync: AcelleMail provides an official WordPress / WooCommerce plugin. Brevo offers WordPress and WooCommerce plugins that sync subscribers and trigger marketing automation.
  • Custom plugin SDK: AcelleMail ships a four-pattern Hook system (REGISTRY, EVENT, FILTER, BEHAVIOR) — see <a href="https://acellemail.com/for/developers">Plugin SDK</a>. Brevo extension is via the public REST API + webhooks; there is no in-process plugin runtime.

SaaS / multi-tenancy

  • Multi-tenant workspaces: AcelleMail Extended ($199) ships a reseller layer with customer accounts, plans, and billing. Brevo is a single-account product per subscription.
  • Subscription plans + payment gateways: AcelleMail bundles 6 payment gateways (Stripe, PayPal, Braintree, Razorpay, Paystack, Offline) for resellers. Brevo does not include reseller-billing primitives.
  • White-label / remove vendor branding: AcelleMail Extended removes branding for reseller use. Brevo "Remove Brevo logo" is a paid feature on higher plan tiers per its dashboard settings; the dashboard itself remains Brevo-branded.
  • Reseller billing / dunning: AcelleMail's Cashier package covers subscriptions, prorated upgrades, and dunning. Brevo does not provide reseller billing primitives.

Operations

  • Self-hosted on your servers: AcelleMail is a PHP application — runs under PHP-FPM + nginx/Apache on hardware you control. Brevo is a Brevo-operated cloud service.
  • Database — relational: AcelleMail uses MySQL ≥ 5.7 or MariaDB ≥ 10.3 — direct SQL access. Brevo data is in Brevo's managed cloud; access is via REST API and CSV export.
  • On-premise / air-gapped deployment: AcelleMail can run fully on-premise or in air-gapped environments. Brevo is cloud-only.

Cost & ownership

  • License model: AcelleMail Regular is $80 one-time; Extended is $199 (lifetime point/minor updates + 6 months support). Brevo is a recurring monthly subscription per the Free / Starter / Business / Enterprise tiers on brevo.com/pricing/.
  • Source code visibility: AcelleMail ships full unencrypted PHP source. Brevo is a closed-source cloud service; only the published REST/SMTP API surface is documented.
Comparativa de coste a escala — tres situaciones de comprador lado a lado

La tarjeta de TCO de arriba muestra cifras del nivel de entrada; esta vista apila las tres situaciones de comprador para que pueda elegir la más cercana a su volumen de contactos y frecuencia de envío.

SaaS team — product newsletter + transactional

  • Situación: 8,000 trial signups + 2,000 paid customers, weekly product newsletter (~10,000 sends/week), 4-step onboarding drip, transactional sends for billing + receipts.
  • Coste de Brevo: Brevo Marketing Platform paid tier covering 40K+ monthly sends + transactional volume. Billed monthly; consult brevo.com/pricing for the tier and current price.
  • Coste de AcelleMail: $80 once + $10/mo VPS + ~$5/mo SES (50K total sends × $0.0001). Or keep Brevo SMTP relay and pay Brevo only for the sending volume; the marketing platform layer becomes free after the one-time license.

Marketing agency — 50 client lists

  • Situación: Email service for 50 small-business clients, average 2,000 subscribers each, monthly newsletter + occasional promo.
  • Coste de Brevo: Brevo: 50 separate accounts (~50× subscription) OR a single aggregate Business/Enterprise plan + custom tenant routing. Reseller-billing primitives are not bundled.
  • Coste de AcelleMail: $199 Extended License once + $40/mo VPS + ~$30/mo SES total across all clients on one install. Built-in SaaS layer: per-client login, plans, dunning, 6 payment gateways.

Indie newsletter — 5,000 subscribers

  • Situación: Weekly newsletter (~20K sends/month), no automation flows, no SMS or WhatsApp.
  • Coste de Brevo: Brevo paid tier covering 20K+ monthly sends, billed monthly per the published send-volume tier.
  • Coste de AcelleMail: $80 license + $5/mo VPS + ~$2/mo SES (20K × $0.0001). License recovers ~12-24 months of equivalent paid SaaS subscription if previously paying for hosted email.

Use la calculadora de ahorro de costes para una cifra a medida según su número exacto de suscriptores y su frecuencia de envío.

Contraposicionamiento honesto — objeciones habituales para cambiar

Cuatro objeciones que sopesa todo operador antes de migrar desde Brevo o desde cualquier SaaS. Respondidas sin maquillaje: son contrapartidas reales, y la elección correcta depende de su equipo.

1. «Cambiar cuesta más de lo que ahorra».

Evaluación honesta: con listas por debajo de ~500 contactos, el nivel gratuito o de entrada de Brevo puede ser más barato que ejecutar un VPS de $5–10/mes más la licencia de AcelleMail, incluso sin contar el tiempo del operador. El punto de equilibrio suele situarse entre 1.000 y 5.000 contactos. Haga sus propias cuentas con la calculadora de coste antes de decidir.

2. «La entregabilidad en autoalojamiento se va a hundir».

Cierto si ejecuta un MTA autogestionado sin warm-up. NO es cierto cuando AcelleMail reenvía a través de un servicio de envío gestionado (Amazon SES, SendGrid, Mailgun, Postmark): esos proveedores mantienen la reputación de IP; AcelleMail solo orquesta campañas y seguimiento. Alcanzar la paridad de colocación en bandeja de entrada con Brevo es la norma, no la excepción, con este montaje.

3. «Mi equipo no tiene tiempo para aprender otra herramienta».

Preocupación legítima. La UI de AcelleMail refleja los patrones habituales (constructor de campañas, listas de audiencia, flujos de automatización), así que la mayoría de los usuarios de Brevo son productivos desde el primer día. El verdadero sumidero de tiempo es reconstruir las automatizaciones de varios pasos y las bibliotecas de plantillas: planifique de 1 a 5 días según la complejidad, no semanas.

4. «¿Y si AcelleMail deja de mantenerse?»

El autoalojamiento le da la vuelta al riesgo: usted es dueño de una copia perpetua del código fuente. Ningún cambio de precio, deprecación o adquisición del proveedor puede quitarle la plataforma. Si las actualizaciones se detienen, su instalación existente sigue funcionando. Compárelo con el SaaS, donde las decisiones del proveedor sobre precio, funciones o cierres son unilaterales.

Preguntas frecuentes

Preguntas habituales

¿Puedo migrar de Brevo (antes Sendinblue) a AcelleMail sin perder los datos de los suscriptores?
Sí. Brevo exporta contactos como CSV desde Contactos → Listas → Exportar; la API de Contactos en GET /contacts devuelve JSON paginado para una exportación programática completa. La importación de AcelleMail acepta CSV con mapeo de campos personalizados y admite XLSX o un seed directo de BD para listas muy grandes. Los atributos de contacto de Brevo se mapean uno a uno a los campos personalizados de suscriptor de AcelleMail. Planifique medio día para una lista de menos de 5.000 contactos; entre 2 y 3 días para listas con lógica de automatización extensa por reconstruir.
¿Puedo seguir usando Brevo como motor de envío tras pasarme a AcelleMail?
Sí — Brevo ofrece un relay SMTP en smtp-relay.brevo.com, alcanzable desde el driver Generic SMTP de AcelleMail. Configúrelo en Servidores de envío → Añadir → Generic SMTP con su clave SMTP de Brevo. AcelleMail se encarga entonces de la capa de plataforma de marketing (listas, campañas, automatizaciones) y Brevo sigue gestionando la entrega SMTP real y la gestión de reputación.
¿Cómo se compara la automatización de AcelleMail con la marketing automation de Brevo?
AcelleMail Automation2 entrega un constructor visual de flujos con nodos trigger / wait / condition / send / tag-update / segment-move: los recorridos multi-paso se configuran en la UI sin código. Brevo incluye marketing automation en sus niveles Marketing Platform de pago, con un constructor visual de flujos similar. Ambos enfoques admiten recorridos multi-paso; la diferencia de encaje de plataforma está en si quiere la capa de marketing autoalojada (AcelleMail) o totalmente gestionada y multi-canal (Brevo).
¿Por qué AcelleMail cobra $80 si Brevo ofrece un nivel Free?
La Licencia Regular de AcelleMail ($80 de pago único) es una licencia comercial que incluye actualizaciones de versiones point + menores de por vida, 6 meses de soporte y código fuente PHP completo, sin tarifas recurrentes por email o por contacto. Brevo ofrece un nivel Free con un tope diario de envíos publicado; por encima de ese tope, los niveles de pago facturan mensualmente según el volumen de envío. Los $80 cubren un paquete distinto: automatización visual, SDK de plugins, 8 drivers de envío, UI multilingüe y la ruta Extended hacia una capa SaaS multi-tenant ($199).
¿AcelleMail incluye SMS y WhatsApp como Brevo?
El core de AcelleMail está enfocado en email. Las campañas de SMS y WhatsApp no vienen en el core; se integrarían vía el SDK de plugins (patrón REGISTRY para añadir un canal de envío) o vía un servicio externo como Twilio. Brevo incluye SMS y WhatsApp como canales facturables en el mismo dashboard. Los equipos cuya necesidad principal es el marketing multi-canal en un solo producto pueden ver Brevo como un encaje más cercano; los equipos que quieren control de la plataforma de email con canales separados para SMS/WhatsApp pueden preferir AcelleMail + un proveedor SMS dedicado.
¿Puedo ejecutar varias cuentas de cliente bajo una sola instalación de AcelleMail?
Sí — eso es la Licencia Extendida de AcelleMail ($199). Incluye una capa multi-tenant: cuentas de cliente, planes de suscripción, 6 pasarelas de pago (Stripe, PayPal, Braintree, Razorpay, Paystack, Offline), upgrades prorrateados, dunning y marca blanca. Brevo es un producto de una sola cuenta por suscripción. Vea la página Para agencias para la arquitectura.
¿Qué stack necesita AcelleMail frente a Brevo?
AcelleMail: PHP 8.1+, MySQL ≥ 5.7 o MariaDB ≥ 10.3, ~512 MB de RAM mínimo, 1 GB recomendado para listas de hasta ~50K. Corre bajo PHP-FPM tras nginx o Apache. Brevo es un servicio en la nube gestionado por Brevo, sin stack que alojar del lado del cliente. La superficie del lado del cliente es la REST API en developers.brevo.com o el relay SMTP en smtp-relay.brevo.com.
¿AcelleMail tiene un SDK de plugins?
Sí. AcelleMail entrega un sistema de Hooks de cuatro patrones (REGISTRY, EVENT, FILTER, BEHAVIOR) — los plugins viven bajo storage/app/plugins/ y pueden registrar drivers de envío, pasarelas de pago, paneles de UI y hooks del ciclo de vida. Vea la documentación del SDK de plugins para los cuatro patrones y los ejemplos trabajados (Postal MTA, pasarela Paddle, plugin de IA). La extensión de Brevo es vía la REST API pública + webhooks; no hay runtime de plugins en proceso.
¿Dónde viven mis datos con AcelleMail frente a Brevo?
Los datos de AcelleMail viven en la base de datos del VPS que aprovisionó. Usted elige la residencia de los datos eligiendo la región del VPS. Brevo lo opera Brevo (con sede en París) sobre la infraestructura cloud de Brevo según sus términos publicados; los equipos con requisitos estrictos de residencia en la UE suelen considerarlo un encaje. La diferencia de coste es operativa: la elección de residencia con AcelleMail no cuesta nada extra pero le obliga a operar el host; la residencia de Brevo viene incluida con la suscripción.
Get started

Try AcelleMail before you migrate.

AcelleMail Regular License is $80, one-time. Includes lifetime updates, 6 months of support, full PHP source code, and unlimited subscribers. Brevo SMTP relay stays usable as a sending driver if you want both. Try the live demo before you buy.

Brevo es marca registrada de su respectivo propietario. Esta página es una comparativa objetiva de producto escrita por AcelleMail; no estamos afiliados, respaldados ni patrocinados por Brevo. Todos los datos citados provienen de documentación públicamente disponible enlazada arriba; por favor, reporte cualquier inexactitud a contact@acellemail.com y la corregiremos.